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Why We Need More Women Founders and What We Are Doing To Make That Happen

Published April 12, 2021

Can you please share 5 things that can be done or should be done to help empower more women to become founders? If you can, please share an example or story for each.

Anna and Zoë: Mentorship. Being mentored by a successful business woman would empower a woman to pursue founding her own company. It’s a real-life example of someone who’s done what you dream of doing. We came upon our mentor, Laura Beechwood, through New York’s SCORE mentorship program. We were both so impressed with her career in running several successful businesses and background in marketing. Our meetings with Laura, someone we look up to, have helped us stay motivated, her guidance and advice are priceless, and she gives us more confidence in our startup journey.


Anna: I think about a Skills Assessment as a way to erase gender disparity in hiring and promotions. In order to get my job at a gallery in Chelsea, I had to take a “Common Sense test” in my first interview. I never knew what my score was, but I was hired and worked there for 2 years . Anyone who applied for a full-time job at that gallery had to take the same written “Common Sense” test; it was a rite of passage. Some people couldn’t handle it or take the pressure that they had to do so on the spot; it was indicative for the hiring managers that they weren’t cut out for the role or demanding environment. Perhaps something like this could be used as a way to “level out” the playing field for men and women, in order to keep the job about skills and qualifications rather than alliances (who-knows-who) or other privileges.

Read the entire article at Authority Magazine.

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